Today, I am checking my usual humor at the door and ripping down the curtains obscuring the view into the true state of our business: Last month, I planned to shut our doors permanently by the end of December. Usually when I contemplate closing, it’s in the midst of an emotional meltdown, all sobs or screams and half-serious intentions. The toll of small business ownership and a never-ending string of bad luck in the last four years more than once made want to quit and work a corporate job where life may not be better but at least it’d be easier. As the tears dried and my mood stabilized, I’d rush remorsefully back to the shop as if it were a sentient being whose feelings I injured with my idle threats.
My beloved blog has been rather silent this year, not for my lack of wanting to write new content, and today I want to briefly update here why posting has been irregular. Last year was not a good year. Between chronic illness and then my brother’s attack in September, the store truly suffered from closures, inconsistent hours, and order delays. We managed to keep our doors open and to even eek out a minuscule growth rate, but there were many times I questioned my decision to continue forward with A Sophisticated Pair. This year, however, has really seen an explosion for us. It feels like we are back on track with our customers and with our plans for expansion, and I cannot be happier. However, busy days, last minute appointments, and all the added responsibilities involved in strengthening our business have tested my time management skills to the limit. Blogging, despite being an outlet for my writing passion, was continually bumped to the bottom of my ever-expanding “To Do” list, along with posting updates on Facebook and Instagram, developing a new fit tool, dying my hair, and cleaning out my shed.