After I posted my original article and video deconstructing the poor fitting techniques advocated by both the Victoria’s Secret website and many of their “professional” bra fitters, I received a flood of comments and emails stating that until I tried an actual Victoria’s Secret bra, I could not comment on the methodology. Victoria’s Secret bras, asserted my detractors, are special, and even though a 38C in Affinitas or a 36DD in Natori fit poorly, that did not mean a VS bra in those sizes would not work for me. I just didn’t try one of their bras, so how could I say for sure? For newcomers to the blog, check out the video below for a demonstration of their fit system as well as an analysis of why it does not work:
In the spirit of scientific inquiry, Dezi and I headed to our local VS to test both a 38C—the size originally suggested by the measurement system—as well as the 36DD, which is what all of the comments recommended. The 38C was so indecently small, I could not take a picture without exposing too much skin; as a result, below are the pictures of a 38D and a 36DD. Incidentally, Dezi and I had to dig through several drawers to find any DD cups as the majority of the inventory was A-D only. To maintain consistency, both bras are the same style from The Nakeds line albeit two different colors. Finally, the pictures were taken using my cell phone, so I apologize for the lower quality.
Now, let’s examine the 36DD and see if the problems are resolved:
Clearly, Victoria’s Secret bras are not cut using some special sizing system that matches their fit technique. The 36DD fits me no better or worse than 36DDs from other brands. Overall, the process reminded me of the years I spent desperately searching for something big enough to provide coverage and avoid quad-boob, regardless of how loose the band was. Needless to say, I was immensely happy to put on my 30HH bra!
In an effort to be fair, I did not receive any fitting advice from the Victoria’s Secret fitters. Given that the store is only two miles from mine and that we do get the occasional referral, I was worried I would be recognized. My goal was to fly under the radar and test the sizes recommended. Additionally, my goal is not to criticize the VS store I visited or any of their products, and I am only interested in educating women about poor fitting techniques and how to avoid them. For articles on the actual fitting process, check out these posts from my fellow bra bloggers:
That Bra Does Not Fit Her
Voluptuous and Beautiful
Invest in Your Chest
Braless in Brasil: Following VS Fit Advice
Braless in Brasil: Remeasuring for VS
Braless in Brasil: In-Store Fit Experience
Braless in Brasil: Latest VS Fail
As an unrelated side note, scrolled across the top of my mirror was “It’s amazing what the right bra can do!” Yes. Yes, it is.